Course Profile   Communication in the World of Business and Technology (EBT4O), Grade 12, Open, Public

 

Unit 3:  Report on Business

Time:  30 hours

 

Activity 3.1 | Activity 3.2 | Activity 3.3 | Activity 3.4 | Activity 3.5

 

Unit Description

Students develop skills in report writing. Students examine the elements of a business report, and identify organizational patterns used in a variety of reports. They investigate different report styles and comment on the effective strategies used. Students practise a variety of technological aids to enhance pre-written, text-only reports. They use fact sheets for different companies as the basis for a brief written report to a selected audience. Students choose a company that provides services to a target market to research with the approval of the teacher, and investigate such topics as its history, economic success, projected success, workforce, locations, design, technology, and other pertinent information. The culminating activity is the design and presentation of a written report for the company’s annual meeting for shareholders.

Unit Synopsis Chart

Activity

Learning Expectations

Assessment Categories

Tasks

3.1
Market Research

5 hours

IBV.01, IBV.02, CBV.01, IB1.01, IB1.02, IB1.03, IB2.01, CB1.01, CB1.02

Knowledge/ Understanding Thinking/ Inquiry Communication Application

Career Investigation of Editors or Word Processing Operators

- Discussion of the needs and interests of mature adults as a target market, especially as related to their responsibilities.

- Identification of the elements of primary and secondary research (interviews, surveys, questionnaires, Internet, print sources).

- Design and implementation of a primary resource tool to research the target market.

- Identification of safety issues (environment, strangers, privacy) involved in conducting interviews. Identification of interests, needs and of possible companies that serve the target market based on primary research.

- Generation of a list of companies that could be researched in this unit.

3.2
Seeking Order

3 hours

IBV.01, IBV.02, IB1.02, IB1.03, IB1.04, IB2.01, IB2.04

Knowledge/ Understanding Thinking/ Inquiry Communication Application

- Introduction of different organizational patterns in writing such as analysis, cause and effect, chronological, illustration, and problem/solution.

- Introduction of strategies to be used when reading reports.

- Implementation of reading strategies and identification of, in chart form, organizational patterns used in sample reports aimed at the Target Market.

- Identification of the terminology which focuses on this audience.

- Development of a list of terms that should be used in a report. These terms should be included in student glossary.

3.3
Reporting – It’s Elementary

7 hours

CBV.01, CB1.01, CB1.02, CB1.03, CB1.05

Knowledge/ Understanding Thinking/ Inquiry Communication Application

- The elements of a report: format (introduction, body, conclusion), visual elements, establishing credibility.

- Demonstration of the relationship between the elements of the report, the organizational pattern, and the audience and purpose.

- Choice of a company to investigate and complete a report on.

- Investigation of the issues and information essential to the report and creation of a rough draft of headings.

- Implementation of secondary and if possible, primary research on the company of choice.

- Determination of what visual support is necessary in the report.

- Creation of a rough draft text of their report, with accompanying source.

- Assessment of work to date and suggestions for improvement.

- Revision of rough draft.

3.4
Eye Catching Reports

7 hours

CBV.01, CBV.02, CBV.03, CB1.01, CB1.02, CB1.03, CB1.04, CB1.05, CB2.01, CB2.02, CB3.01, CB3.02

Knowledge/ Understanding Thinking/ Inquiry Communication Application

Review of technology used to date.

- Demonstration of its use in report writing.

- Introduction of new technology.

- Practice of the above techniques on pre-typed reports.

- Application of appropriate new techniques to the rough draft of their report.

- Use of a checklist for peer and self-assessment.

- Revision of rough draft, production, and submission of a polished report.

3.5
Presentations with Pizzazz!

7 hours

CBV.01, CBV.02, CBV.03, IB3.01, IB3.02, CB1.01, CB1.02, CB1.03, CB1.04, CB1.05, CB2.01, CB2.02, CB3.01, CB3.02

Knowledge/ Understanding Thinking/ Inquiry Communication Application

Introduction of the essentials of presentations.

- Introduction of visual presentation techniques: slides, overheads, videotape, flip chart.

- Choice of the medium and preparation of a plan for presentation.

- Practice of presentation in front of a peer for feedback.

- Presentation of report to the class.

 

Activity 3.1:  Market Research

Time:  5 hours

Description

Students discuss mature adults as a target market, and how their needs are related to their responsibilities, sometimes being characterized as the “Sandwich Generation.” Students design and implement a primary research tool with the purpose of building a list of companies that service this demographic group. This activity offers a mix of teacher-directed, student-centred, and independent learning, and introduces the culminating activity for the unit.

Strand(s) & Learning Expectations

Strand(s):  Investigating Business and Technical Communications

Overall Expectations

IBV.01 - demonstrate an understanding of the forms and content of business and technical communications and their purposes and audiences;

CBV.01 - produce written, oral, and visual business and technical communications for specific purposes and audiences.

Specific Expectations

IB1.02 - identify the characteristics and needs of different types of audiences for business and technical communications, including experts, managers, technicians, employees, and the general public;

IB1.03 - identify the specific purpose and audience for a variety of business and technical communications;

IB2.01 - identify the characteristics of effective business and technical communications, including clarity, accuracy, comprehensiveness, accessibility, conciseness, and correctness;

CB1.01 - use the forms, elements, and organizational patterns of business and technical communications to communicate effectively;

CB1.02 - use information and ideas gathered from a variety of print and electronic sources to generate content for business and technical communications on school-, career-, or workplace-related topics and issues.

Prior Knowledge & Skills

·         Research and interview skills

·         Knowledge of graphic organizers

·         Knowledge of brainstorming

Planning Notes

·         Collect materials suitable to the discussion of the “Sandwich Generation” or of the responsibilities of adults in their mid-life.

·         Collect stories in anthologies or other resources that demonstrate the needs of this generation.

·         Review ethical and safety procedures for use of the Internet.

Teaching/Learning Strategies

3.1.1Student Activity: Students identify the family and economic responsibilities their parents have, and then read and respond to an essay or article relating to the topic. Students review the assignment for the culminating activity.

Teacher Facilitation: The teacher introduces the topic and poses questions about family and work responsibilities, especially responsibilities to care for both younger and older generations, and the stresses they may produce. (The teacher must be sensitive to different cultural approaches to caring for older members of the extended family.) The teacher provides an essay or article. The teacher introduces the culminating activity for this unit, which will involve the research and writing of a report on a company that caters to this group, sometimes referred to in North America as the “Sandwich Generation,” as a target market.

3.1.2Student Activity: Students read a short story and make note of how families function in different cultures. Students share information about their own experiences. Students read a short story and reflect on their own family situations, sharing relevant experiences within a group.

Teacher Facilitation: Teacher facilitates the group discussion.

3.1.3Student Activity: Students brainstorm needs and interests of this group based on their knowledge of parents and relatives or experience with adults they know. Students record list from chart paper in notes for future reference.

Teacher Facilitation: Teacher facilitates brainstorming activity.

3.1.4Student Activity: As a class, students brainstorm companies and services that serve this group. Students categorize the list and record in their own notes, e.g., Fitness and Health, Money Management, Travel, Home Decorating. Students draw on experiences from other courses such as Physical and Health Education, Social Science, and Business Studies.

Teacher Facilitation: Teacher may have to facilitate the brainstorming by suggesting companies and services related to these needs and interests.

3.1.5Student Activity: Students read text and make notes on the various elements of primary research, Students design a primary research tool that the class can use to gather information about this group as a target market, by interviewing and implementing it in a safe environment, with family members. Students refer to the checklists and model interview format in Appendices 3.1.1 and 3.1.2.

Teacher Facilitation: Teacher reviews the elements of primary research (interviews, surveys, questionnaires) and introduces research assignment. Teacher stresses the importance of practising safe procedures when conducting primary research. An outline for an interview, along with criteria for determining the suitability of the interviewee and conducting an interview, are included in Appendices 3.1.1 and 3.1.2.

3.1.6Student Activity: Students implement primary research tools and record their findings. In groups, students compile a list of companies or services that were mentioned in their findings, which will be submitted to the teacher.

Teacher Facilitation: Teacher establishes criteria for implementing the primary research tool (safety, courtesy, and suitability of interviewee). Teacher monitors groups while they discuss their findings.

3.1.7Student Activity: Students compare and contrast their earlier brainstormed list with their research findings. Students summarize the research process (Appendix 3.1.3) and what they have learned about this demographic group through the course of this activity. Students collect data from groups and compile a master list on chart paper.

Teacher Facilitation: Teacher uses rubric to assess individual research tools and results. Teacher may use this time to compare how different cultures view the responsibilities associated with this generation.

Assessment & Evaluation of Student Achievement

K/U = Knowledge/Understanding      T/I = Thinking/Inquiry       C = Communication      A = Application

Task

Tool

Achievement Chart Categories

Designing and Conducting Research Interviews

Student Checklist

K/U, T/I, C, A

Interview

Rubric – Teacher Assessment

K/U, T/I, C, A

Research Process

Student Checklist

K/U, T/I, C, A

Accommodations

·         Check with student IEPs for guidance on specific accommodations appropriate for this activity, and the remainder of the activities in this unit.

·         Provide charts for recording information.

·         Tape recorder may be used for the interview, as long as the interviewee is informed beforehand.

·         Provide additional opportunities for rehearsal

Resources

Barclay, S., J. Coghill, and P. Weeks. Canadian Students’ Guide to Language, Literature, and Media. Toronto: Oxford University Press, 2001. ISBN 0-19-541675-9, pp. 323-324

Saliani, Dom. Communicate! Scarborough: Nelson, 2002. ISBN 0-17-619717-6

Saliani, Dom. Communicate! Ontario Teacher’s Guide. Scarborough: Nelson, 2002.
ISBN 0-17-619489-4

 

Activity 3.2:  Seeking Order

Time:  3 hours

Description

Students practise different types of organizational patterns in writing and useful strategies for reading reports. In order to study the target market, students read articles specific to this demographic group and identify relevant terminology. Students develop a glossary of these terms and submit it for evaluation.

Strand(s) & Learning Expectations

Strand(s):  Investigating Business and Technical Communications

Overall Expectations

IBV.01 - demonstrate an understanding of the forms and content of business and technical communications and their purposes and audiences;

IBV.02 - identify characteristics of written, oral and visual business and technical communications.

Specific Expectations

IB1.02 - identify the characteristics and needs of different types of audiences for business and technical communications, including experts, managers, technicians, employees, and the general public;

IB1.03 - identify the specific purpose and audience for a variety of business and technical communications;

IB1.04 - select and use appropriate strategies to understand business and technical communications;

IB2.01 - identify the characteristics of effective business and technical communications, including clarity, accuracy, comprehensiveness, accessibility, conciseness and correctness;

IB2.04 - identify the organizational patterns of business and technical communications, with an emphasis on sequential, chronological, spatial, order-of-importance, problem-solution, comparison-and-contrast, and cause-and-effect patterns.

Prior Knowledge & Skills

·         Knowledge of format conventions

·         Knowledge of writing conventions

·         Knowledge of variety of reading strategies

Planning Notes

·         Locate resources that allow students to observe various organizational patterns in writing (texts such as Oxford Guide to Language and Literature would be useful).

·         Identify suitable text(s) that allow students to experience a range of strategies useful for reading reports.

·         Collect articles dealing with the target market from magazines, newspapers, etc.

·         Prepare chart for students to identify article, organizational pattern, and terms.

Teaching/Learning Strategies

3.2.1Student Activity: Students read a sample report and identify the organizational pattern. Students offer suggestions as to other methods of organizing writing (e.g., cause and effect, chronological, illustration, analysis, problem/solution) and develop a list of writing patterns. Students should be able to draw on organizational patterns they have used in previous English courses.

Teacher Facilitation: Teacher provides students with a report and they identify how it is organized. Students suggest other ways of organizing writing.

3.2.2 – Student Activity: Students read a sample report using reading strategies, such as scanning, graphics, prior knowledge, organizational patterns, audience and purpose, that they can implement for efficient reading of information. Students make notes on the different strategies to use when reading for information.

Teacher Facilitation: Teacher provides a sample report from 3.2.1 (or another report) to demonstrate techniques of reading for information.

3.2.3Student Activity: Students read article(s). Students create and fill in an organizational chart detailing patterns, strategies and terminology (glossary).

Teacher Facilitation: Teacher provides copies of articles dealing with topics of interest to this demographic group and asks students to identify the organizational pattern, reading strategies, and terminology that are unique or specific to this demographic group.

Assessment & Evaluation of Student Achievement

K/U = Knowledge/Understanding      T/I = Thinking/Inquiry      C = Communication       A = Application

Task

Tool

Achievement Chart

Identification of Organizational Patterns Chart

Checklist

K/U, T/I

Glossary of Terms

Rubric – Teacher Assessment

K/U, T/I, C

Accommodations

·         Provide articles suitable for a range of reading ability.

Resources

Barclay, S., J. Coghill, and P. Weeks. Canadian Students’ Guide to Language, Literature, and Media. Toronto: Oxford University Press, 2001. ISBN 0-19-541675-9

Ellerby, J. L., L. E. Pinto, and V. E. Brady. Insights: Succeeding in the Information Age. Toronto: Irwin Publishing, 2001. ISBN 0-7725-2873-X

Saliani, Dom. Communicate! Scarborough: Nelson, 2002. ISBN 0-17-619717-6

 

Activity 3.3:  Reporting – It’s Elementary

Time:  7 hours

Description

Students help to create a model report using what they have learned about the elements of a report and organizational patterns. Students synthesize all they have learned in the previous activities and apply this knowledge to the study of a real-life company. Students will choose a company that provides services to the target market and begin researching and writing a report.

Strand(s) & Learning Expectations

Strand(s):  Investigating Business and Technical Communications,
                        Creating Business and Technical Communications

Overall Expectations

CBV.01 - produce written, oral, and visual business and technical communications for specific purposes and audiences.

Specific Expectations

CB1.01 - use the forms, elements, and organizational patterns of business and technical communications to communicate effectively;

CB1.02 - use information and ideas gathered from a variety of print and electronic sources to generate content for business and technical communications on school-, career-, or workplace-related topics and issues;

CB1.03 - select or adapt the content, forms, and organizational patterns of business and technical communications to suit the purpose and audience;

CB1.05 - revise, edit, and proofread drafts to produce clear, accurate, well-organized, and grammatically correct business and technical communications.

Prior Learning

·         Research skills

·         Ability to interpret and present graphic information

Planning Notes

·         Identify resources (texts) to help illustrate elements of a report.

·         Provide access to these resources for research (Internet, print, etc.).

·         Provide a rubric to assess students’ rough drafts.

·         Review ethical and safety procedures regarding the use of the Internet.

Teaching/Learning Strategies

3.3.1Student Activity: Students review prior knowledge of the elements of a report format, visual elements, and establishing credibility. Students create a theory note on the various elements of a report.

Teacher Facilitation: Teacher reviews and reinforces students’ knowledge.

3.3.2Student Activity: Students choose a topic for their report (e.g., What are the causes and effects of investing in fitness?) and create a model report using one of the organizational patterns (e.g., cause and effect).

Teacher Facilitation: Teacher reviews the relationship between the elements of the report, the organizational pattern, and the audience and purpose.

3.3.3Student Activity: Students choose a company from the master list created in Activity 3.1 (or other, with teacher approval). Students identify the issues and information relevant to the focus of their company’s report (company history, product development, and innovations). Students conduct secondary, and if possible, primary research to establish whether there is sufficient material available on this particular company.

Teacher Facilitation: Teacher establishes expectations to be fulfilled by the writing of the report. Teacher informs students that this report is to be presented at the shareholders' annual meeting.

3.3.4Student Activity: Students locate primary (if possible) and secondary information for their report and determine the amount of visual support necessary (charts, graphs, pictures). Students create a rough draft of their report, listing their sources.

Teacher Facilitation: Teacher facilitates students with locating information and including visual support.

3.3.5Student Activity: Students review report, consider teacher suggestions and revise accordingly. Teacher Facilitation: Teacher assesses rough draft with rubric and offers suggestions for improvements.

Assessment & Evaluation of Student Achievement

K/U = Knowledge/Understanding       T/I = Thinking/Inquiry     C = Communication      A = Application

Task

Tool

Achievement Chart

Writing a Report

Rubric

K/U, T/I, C, A

Resources

http://directory.google.com/Top/Health/Home_Health/Home_Care/Service_Providers

http://strategis.gc.ca/cdncc

www.1212.com/rec/can/homeP.html

www.amazon.com

www.apple.com

www.broadcast.com

www.business.com

www.canadabrowser.com

www.cmc.ca/about/corporation/plan/Module5/mod5.4.html

www.cnn.com

www.dell.com

www.gateway.com

www.hgtv.com

www.hoovers.com/company/detail/0,2417,20_4084,00.html

www.hsbc.ca/english/our_world/hsbc_securities.asp

www.ldlhr.com

www.mertus.org/gardening

www.morpheus.com

www.naptster.com

www.nrc.ca/ibc/canada/com-provincial.html

www.petsmart.com

www.pixar.com

www.randburg.com

www.robmagazine.com

http://yellowpages.pl/ca/336482/Health/Home_Health

 

Activity 3.4:  Eye-Catching Reports

Time:  7 hours

Description

The teacher reviews technology that can enhance business and technical writing. A diagnostic assessment of student proficiency in a variety of audio, visual, and electronic aids determines which aids should be introduced to the students. Students explore technologies such as graphics, ClipArt, scanner, charts, graphics, and desktop publishing. Students have the opportunity to practise the use of these aids and their writing skills by reformatting and rewriting pre-typed reports provided by the teacher. Students apply appropriate enhancement techniques to the rough draft of their report. Students use a checklist for peer and self-assessment of the rough draft and revise accordingly.

Strand(s) & Learning Expectations

Strand(s):  Investigating Business and Technical Communications,
                        Creating Business and Technical Communications

Overall Expectations

CBV.01 - produce written, oral, and visual business and technical communications for specific purposes and audiences;

CBV.02 - use technology appropriately to clarify the meaning and enhance the impact of business and technical communications;

CBV.03 - assess their own and other’s business and technical communications.

Specific Expectations

CB1.01 - use the forms, elements, and organizational patterns of business and technical communications to communicate effectively;

CB1.02 - use information and ideas gathered from a variety of print and electronic sources to generate content for business and technical communications on school-, career-, or workplace-related topics and issues;

CB1.03 - select or adapt the content, forms, and organizational patterns of business and technical communications to suit the purpose and audience;

CB1.04 - use graphics effectively in business and technical communications;

CB1.05 - revise, edit, and proofread drafts to produce clear, accurate, well-organized, and grammatically correct business and technical communications;

CB2.01 - use a variety of audio, visual, and electronic aids to produce effective business and technical communications;

CB2.02 - use sound clips, animation, pictures, illustrations, charts, and diagrams from the Internet, CD-ROMs, software programs, scanners, or other audio-visual equipment to enhance the visual impact of business and technical communications;

CB3.01 - assess the content and style of business and technical communications they have produced;

CB3.02 - assess drafts and final versions of business and technical communications by peers, providing objective and constructive suggestions.

Prior Knowledge & Skills

·         The use of technology to edit styles, colours, fonts, signposts, graphics, headings

·         Word processing, electronic slide presentation, and spreadsheet software

Planning Notes

·         Determine the level of students’ proficiency with technology.

·         Prepare activities in report form to allow for student practice.

·         Link the computer to a screen so that changes and formatting can be shown to the entire class.

·         Review the importance of the four Cs (courteous, clear, concise, and correct) when writing business reports.

·         Plan for use of technology by booking labs.

Teaching/Learning Strategies

3.4.1Student Activity: Students reformat a document with specific instructions regarding font, colour, graphics, headings, and other format features. Students draw on their experience from other courses where they have used technology.

Teacher Facilitation: The teacher observes the proficiency with which students make the specified changes and determines what skills students already possess and those that require instruction
(Appendix 3.4-1).

3.4.2 Student Activity: Students practise technology that enhances business and technical writing and demonstrate its use in report writing.

Teacher Facilitation: Teacher introduces technology through use of overheads and examples of business reports, and brochures. Formatting changes can be shown on a screen hooked up to the computer so students may make changes at the same time as the teacher. Some of the technology that could be demonstrated includes use of a scanner, charts and graphs, cut and paste from the Internet, desktop publishing, ClipArt, and watermarks. The teacher assists students with application of the new and previously learned technology.

3.4.3 Student Activity: Students reread their reports analytically, looking for a format that will enhance the message they wish to send. They fill out a Plan for Revision that proposes changes to their report based on purpose, audience, organizational pattern, the four Cs, visual appeal. (Appendix 3.4.2)

Teacher Facilitation: The teacher provides feedback on the rough draft and offers suggestions for improvement.

3.4.4 Student Activity: Students apply appropriate new techniques to the rough draft of their report to enhance the report’s purpose and focus on the audience, and provide a clear, concise message and visual appeal.

Teacher Facilitation: The teacher assists students with application of the new and previously learned technology.

3.4.5 Student Activity: Students submit their revised report to a peer for evaluation. A checklist is provided to act as a guide for evaluation. (Appendix 3.4-3)

Teacher Facilitation: The teacher reinforces the importance of peer assessment as a tool for improving student work and encourages students to make anecdotal comments and use the checklist.

3.4.6 Student Activity: Students revise their rough drafts after reading their peer-assessment. They submit a final report to the teacher.

Teacher Facilitation: The teacher reviews the rubric used to evaluate the students’ reports and encourages the application of positive comments from the students’ peers. The teacher makes suggestions that encourage the submission of a final report. (Appendix 3.4-4)

Assessment & Evaluation of Student Achievement

K/U = Knowledge/Understanding       T/I = Thinking/Inquiry      C = Communication      A = Application

Task

Tool

Achievement Chart

Formatting Technology – Diagnostic Assessment

Teacher Checklist

K/U

Report Revision Plan

Anecdotal Report

K/U, T/I, C

Peer and Self-Assessment of Rough Draft of Report

Checklist

K/U, T/I, C

Student-Revised Reports

Rubric

K/U, T/I, C, A

Resources

Barclay, S., J. Coghill, and P. Weeks. Canadian Students’ Guide to Language, Literature, and Media. Toronto: Oxford University Press, 2001. ISBN 0-19-541675-9. pp. 184-225.

Saliani, Dom. Communicate! Scarborough: Nelson, 2002. ISBN 0-17-619717-6

Activity 3.5:  Presentations with Pizzazz!

Time:  8 hours

Description

The teacher introduces the essentials of presentations such as knowledge of topic, voice, body language, and visuals. The teacher also introduces visual presentation techniques such as electronic slide presentations, slides, overheads, videotapes, and flip charts. Students practise the implementation of these techniques on a sample report. Students choose the presentation technique(s) they wish to use when presenting their own report and prepare a presentation plan. The students determine the best plan for presentation after conferencing with their peers and teacher. Students present their report to the class using a variety of presentation techniques and software.

Strand(s) & Learning Expectations

Strand(s):  Investigating Business and Technical Communications,
                        Creating Business and Technical Communications

Overall Expectations

CBV.01 - produce written, oral, and visual business and technical communications for specific purposes and audiences;

CBV.02 - use technology appropriately to clarify the meaning and enhance the impact of business and technical communications;

CBV.03 - assess their own and other’s business and technical communications;

IBV.03 - explain the role of technology in producing effective business and technical communications.

Specific Expectations

IB3.01 - explain the role of audio, visual, and telecommunications equipment, computer hardware and software, and presentation and desktop publishing programs in producing clear and effective business and technical communications;

IB3.02 - demonstrate an understanding of how sound clips, animation, pictures, illustrations, charts, and diagrams from the Internet, CD-ROMs, software programs, and scanners can clarify the meaning and enhance the visual impact of business and technical communication;

CB1.01 - use the forms, elements, and organizational patterns of business and technical communications to communicate effectively;

CB1.02 - use information and ideas gathered from a variety of print and electronic sources to generate content for business and technical communications on school-, career-, or workplace-related topics and issues;

CB1.03 - select or adapt the content, forms, and organizational patterns of business and technical communications to suit the purpose and audience;

CB1.04 - use graphics effectively in business and technical communications;

CB1.05 - revise, edit, and proofread drafts to produce clear, accurate, well-organized, and grammatically correct business and technical communications;

CB2.01 - use a variety of audio, visual, and electronic aids to produce effective business and technical communications;

CB2.02 - use sound clips, animation, pictures, illustrations, charts, and diagrams from the Internet, CD-ROMs, software programs, scanners, or other audio-visual equipment to enhance the visual impact of business and technical communications;

CB3.01 - assess the content and style of business and technical communications they have produced;

CB3.02 - assess drafts and final versions of business and technical communications by peers, providing objective and constructive suggestions.

Prior Knowledge & Skills

·         Word processing software applications

·         Knowledge of report-enhancing technology

·         Presentation skills from a variety of other courses

·         Ability to identify purpose and audience

·         Ability to develop communication strategies appropriate to purpose and audience of report

Planning Notes

·         Consider modelling appropriate presentation techniques.

·         Determine the order in which students will present.

·         Provide brief, pre-planned reports that students may format, using various presentation techniques.

·         Provide a presentation plan that leads students toward creating an effective presentation.

·         Provide an assessment checklist.

·         Provide a Request for Equipment Form for students.

·         Provide necessary technology for presentations (overhead projector, LCD, TV and VCR).

·         Consider how to prepare students for dealing with technological glitches.

·         Consider how to provide a safe environment for student presentation of information in the class.

Teaching/Learning Strategies

3.5.1Student Activity: Students brainstorm about what holds their attention when a lesson is being taught. After observing the teacher present a lesson, students record the important aspects of presenting information. Students can draw on any previous educational experience.

Teacher Facilitation: Teacher addresses the essentials of presenting information (content, design, delivery) in an electronic presentation or on an overhead if this technology is not available. Teacher reviews the three learning modalities (auditory, visual, and kinesthetic) and the importance of using all three in presentations. The teacher emphasizes the importance of constructive criticism when improving student work.

3.5.2Student Activity: Students review or record instructions for implementing various presentation technologies. The presentations could include a variety of techniques such as electronic presentations, slides, overheads, videotapes, and flip charts. Students practise the implementation of the various techniques on a pre-planned body of information.

Teacher Facilitation: Teacher demonstrates a variety of presentation techniques daily. Teacher facilitates student implementation of these techniques.

3.5.3Student Activity: The students review their report, focusing on the audience and purpose. They highlight the main points that they wish to present as content. Students choose the design and mode(s) of delivery they wish to use when presenting their report. Students prepare the presentation of their report according to the plan they have developed. They should be able to justify their choices for presentation when questioned by their peers.

Teacher Facilitation: Teacher facilitates their choices and reinforces the importance of focusing on the audience and the vocabulary appropriate for the target market. Grouping of information into categories is encouraged. The teacher reviews the importance of using key words instead of sentences to make a point, choosing font, colour, and highlighting techniques to suit the audience and choosing visuals and sound to further enhance purpose. The teacher facilitates students’ application of new software and technology.

3.5.4Student Activity: Students practise their report presentation in front of a peer who assesses them using a checklist. Changes, if necessary, are made to the presentation after the assessment
(Appendix 3.5-1).

Teacher Facilitation: The teacher establishes a safe environment in which presentations may be made, providing some constructive criticism if necessary.

3.5.5Student Activity: Students present their reports to the class, using a variety of techniques and software, and answer any questions that the audience may have.

Teacher Facilitation: The teacher ensures that a safe environment for speaking is available. They also prepare questions to ask the speaker regarding their topic (Appendix 3.5-2).

Assessment & Evaluation of Student Achievement

K/U = Knowledge/Understanding       T/I = Thinking/Inquiry      C = Communication      A = Application

Task

Tool

Achievement Chart Categories

Assessing Presentation

Student Checklist

K/U, T/I, C, A

Plan for Presentation

Anecdotal/Rubric

K/U, T/I, C, A

Peer Assessment

Presentation Checklist

K/U, T/I, C, A

Report Presentation

Rubric – Teacher Assessment

K/U, T/I, C, A

 

Resources

Ellerby, J.L., L.E. Pinto, and V. Esposito Brady. Insights: Succeeding in the Information Age. Toronto: Irwin Publishing, 2001. ISBN 0-7725-2873-X pp. 159-168

Saliani, Dom. Communicate! Scarborough: Nelson, 2002. ISBN 0-17-619717-6 pp. 253-260

Saliani, Dom. Communicate! Ontario Teacher’s Guide. Scarborough: Nelson, 2002.
ISBN 0-17-619489-4


Appendix 3.1.1

Checklist For Designing And Conducting Research Interviews

 

Designing an Interview

 

Criteria

Achieved

Possible Improvements

Purpose of the interview is clearly explained.

 

 

Questions are clear and well-organized.

 

 

Questions are open ended, requiring more than a one-word answer.

 

 

Questions move from general to specific in nature.

 

 

Interviewer is prepared to ask related questions to elicit more information.

 

 

 

 

 

Conducting an Interview

 

Criteria

Achieved

Possible Improvements

Interviewee is appropriate to my needs.

 

 

Interviewer came to interview well-prepared and on time.

 

 

Interviewer was a polite, active listener.

 

 

The interview stayed on topic.

 

 

Interview was conducted courteously and professionally.

 

 

A note was sent to the interviewee thanking him/her for his/her time.

 

 

Notes were taken of any quotations, ideas, insights that pertained to the purpose of the interview.

 

 

 


Appendix 3.1.2

Interview Outline

 

Teacher Note: Please be aware that the following outline is a suggestion only. The teacher should encourage the students to develop interview questions that encompass the cultural elements of the communities they live in. Students should also be reminded of the safety issues involved in interviewing (speaking with strangers, safe environment, not giving out personal information).

 

Interviewee Criteria

The interviewee must:

a.   have children or be responsible for parenting a child

b.   care for, or be responsible for, a senior person

 

Purpose of the Interview

This interview will attempt to discover the interests and needs of people who are presently involved in parenting and play an active role as a son or daughter in the lives of their parents or a senior. Students will be able to list companies that service these interests and needs.

 

Interviewee Information – Gather relevant personal information which could include:

1.   Gender:

2.   Age of Interviewee: (use a range) 25-34, 35-44 etc.

3.   Age of Children:

4.   Age Range of Parent (Senior):

5.   Physical Proximity to Parent:

 

Develop Questions Regarding Children such as:

1.   In what ways do you spend the most time with your child (children) (e.g., meal preparation, watching TV, homework, sports, music, chauffeuring)?

2.   What concerns do you have regarding your child’s/children’s future education/employment?

3.   What resources or services have you used to help your parents or your children?

 

Develop Questions Regarding Senior Persons such as:

1.   In what ways do you assist/help an older person for whom you feel a sense of responsibility (e.g., meal preparation, shopping, home maintenance, visiting, health care)?

2.   What concerns do you have regarding these people’s health and welfare?

3.   What resources or services have you used or anticipate a need for in the future?

 

Develop Questions Regarding Interviewee such as:

1.   In what activities do you take part? (please name specific resources that you use in each area)

a.   Household Activities (meal preparation, cleaning)

b.   Social Activities (church, family, community centre)

c.   Reading (magazines, newspapers, books)

d.   Computers (games, websites, search engines, chat lines)

e.   Entertainment (television, movies, restaurants, music, sports and fitness, tours, craft shows, do-it-yourself demonstrations, classes/courses)

g.   Other (questions should be developed according to the students’ community and its makeup)


Appendix 3.1.3

The Research Process Student Checklist (self assessment)

 

Criteria

Achieved

Possible Improvements

Did I establish a central purpose and research needs?

 

 

Have I considered a wide range of appropriate primary and/or secondary sources, e.g., magazines, Internet, books, newspapers?

 

 

Does my research move from general to specific?

 

 

Have I made appropriate selections of sources based on relevance to topic, reliability, variety of perspectives, degree of bias?

 

 

Have I recorded the information in a systematic way?

 

 

Have I recorded the sources of all information?

 

 

Have I classified or categorized the information appropriately and effectively?

 

 

Have I created notes and graphic organizers to represent the information effectively?

 

 

 

 

 

Appendix 3.2.1

Identification of Organizational Patterns Chart

 

Report Title

Organizational Pattern

Justification for Choice of Pattern

Strengths of Pattern

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Appendix 3.2.2

Glossary of Terms Rubric

Expectations

Level 1
(50-59%)

Level 2
(60-69%)

Level 3
(70-79%)

Level 4
(80-100%)

Knowledge/ Understanding

Definitions

 

 

- demonstrates limited understanding of the vocabulary

 

 

- demonstrate some understanding of the vocabulary

 

 

- demonstrate considerable understanding of the vocabulary

 

 

- demonstrate thorough and insightful understanding of the vocabulary

Thinking/ Inquiry

Choice of Words

 

 

- chooses vocabulary with limited relation to the specified audience

 

 

- chooses vocabulary with some relation to the specified audience

 

 

- chooses vocabulary that considerably relates to the specified audience

 

 

- chooses vocabulary that highly relates to the specified audience

Communication Format Order (chronological, alphabetical)

 

- presents glossary with limited order or sequence

 

- presents glossary with some order or sequence

 

- presents glossary with considerable order or sequence

 

- presents a glossary with a highly effective order or sequence

Note: A student whose achievement is below Level 1 (50%) has not met the expectations for this assignment or activity.

 

 

 

Appendix 3.4.1

Formatting Technology – Diagnostic Assessment

Key the following instruction manual into the computer. You are to complete the formatting instructions given at the bottom of the page.

Assembly Instructions For Super Treadmill

Installation Requirements

Your Super Treadmill should be installed indoors on a flat, level surface near a 120Volt/15 Amp outlet. Super Treadmill requires a dedicated, non-switched outlet that is not part of a GFI (Ground Fault Interrupter) circuit, preferably no more than 5 feet from the outlet to eliminate the need for an extension cord. You must have a minimum of 4 feet of clearance between the rear of the treadmill and any wall or obstruction.


Appendix 3.4.1  (Continued)

 

Unpacking Your Treadmill

The Super Treadmill is packed in five pieces:

Frame assembly

Front handlebar assembly with Control Panel

Two side rails

Motor Cover

Hardware package

If any parts are missing, contact the authorized Super Treadmill retailer where you purchased your Super Treadmill.

Tools Required for Assembly

" Allen wrench

" combination wrench

Phillips head screwdriver

Grounding Instructions

Danger: This product must be properly grounded. If it should malfunction or become inoperable, grounding provides a path of least resistance for electric current to reduce the risk of electric shock. This product is equipped with a cord having an equipment-grounding conductor and a grounding plug. The plug must be plugged into an appropriate outlet that is properly installed and grounded in accordance with all local codes and ordinances.

The Control Panel

Magnetic Safety Key – The magnetic safety key, with its red cord and garment clip, is a safety feature.

Warm Up/Cool Down – To achieve the maximum benefit from your workout, fitness experts advise that you warm up for a minimum of 5 minutes before and cool down for minimum of 5 minutes after your main aerobic routine.

Data Display Window – When selecting a preset workout, the program and level numbers will appear in the data display window.

Benefits of Use

25% of buyers lose weight

65% of buyers increase cardiac capacity

10% of buyers maintain their weight and cardiac capacity

Formatting Instructions

1.   Set your left and right margins for one inch.

2.   Change the title ‘ASSEMBLY INSTRUCTIONS FOR SUPERTREADMILL’ to a WordArt title.

3.   Format the instructions into two columns.

4.   The entire document should be in Arial 12 font.

5.   All subheadings should be in Arial 14 font, bold, and in red.

6.   The trademark ‘SuperTreadmill’ should be italicized at all times.

7.   The main points under ‘Unpacking Your Treadmill’ should be numbered and indented.

8.   The ‘Tools Required for Assembly’ should be indented with nuggets of your choice.

9.   The text after ‘Grounding Instructions’ should be in a text box with a heavy border.

10.  Create a 2-column table for the ‘Control Panel’ features. The titles should go in the first column and the description should go in the second column.


Appendix 3.4.1  (Continued)

 

11.  Insert an appropriate graphic or ClipArt picture under the main title, ASSEMBLY INSTRUCTIONS and an appropriate symbol by the DANGER notice under ‘Grounding Instructions.’

12.  Put the information under ‘Benefits of Exercise’ in a pie graph.

13.  Create a title page for the ASSEMBLY INSTRUCTIONS in an electronic presentation document, e.g., PowerPoint.

14.  Place an appropriate watermark behind the text.

Appendix 3.4.2

Report Revision Plan (self assessment)

 

Students analyse their present report and suggest changes that would enhance communication of the main ideas in the report by completing the following Revision Plan.

Audience and Purpose

1.   What is the purpose of my report?

2.   Who is my audience? What are the characteristics of this audience?

3.   How much time will the audience spend reading my report? How will this affect my report?

Report Criteria

Strength(s)

Weakness(es)

Suggestions for Improvement

Content and Organization Organizational Pattern Introduction, Body and Closing
Language

 

 

 

Visuals

Graphics
Charts/graphs ClipArt/pictures Relation to text
Text boxes

 

 

 

Layout
Font(s)
Columns
Colour
Eye-catching
Signposts (headings, nuggets)
Spacing/density

 

 

 

In the space below, draw a rough sketch of the layout of your report.


Appendix 3.4-3

Peer- Assessment of Rough Draft of Report

 

After reading the report given to you by a peer, assess it using the following checklist. Remember to be constructive in your criticism and honest in your analysis, suggesting changes that you believe would enhance the report.

 

Report Criteria

Achieved

Needs Work

Suggestions for Improvement

Content and Organization

 

 

 

The introduction engages the reader.

 

 

 

The introduction explains what the report is about.

 

 

 

The organization of the report is effective (correct paragraph structure, smooth transitions between introduction, body and conclusion).

 

 

 

The information is presented in a logical order/pattern.

 

 

 

The language is appropriate for the purpose and audience.

 

 

 

Research is used to support main points.

 

 

 

Visuals

 

 

 

The visual effects are eye-catching, but not overwhelming.

 

 

 

The visuals relate to the text or provide information on their own.

 

 

 

The visuals are appropriate for the audience and purpose of the report.

 

 

 

Layout

 

 

 

The font(s) and colour(s) are appropriate for the audience.

 

 

 

The layout is clean, clear, and crisp.

 

 

 

The layout encourages the reader to continue reading.

 

 

 

The headings, sub-headings, and signposts highlight the most important points clearly.

 

 

 

 


Appendix 3.4.4

Report Rubric

 

Categories/ Criteria

Level 1
(50-59%)

Level 2
(60-69%)

Level 3
(70-79%)

Level 4
(80-100%)

Knowledge/ Understanding

Content

 

 

- demonstrates knowledge of facts with limited clarity, and accuracy

 

 

- demonstrates knowledge of facts with some clarity, and accuracy

 

 

- demonstrates knowledge of facts with considerable clarity, and accuracy

 

 

- demonstrates knowledge of facts with a high degree of clarity, and accuracy

Reference to outside sources (Internet, periodicals, interviews, books)

- includes limited information from outside sources

- includes some information from outside sources

- includes considerable information from outside sources

- includes thorough information from outside sources

Thinking/ Inquiry

Observations, Analysis,

Research

 

- uses few observations, little analysis, and little research

 

- uses some observations, some analysis, and some research

 

- uses accurate observations, effective analysis, and valid research

 

- uses insightful observations, thorough analysis, and timely, valid research

Communication

Introduction

 

 

 

 

Body

 

 

 

 

 

Conclusion

 

- communicates with a limited sense of audience and purpose

 

- communicates evidence with limited organization and clarity

 

- summarizes main points to limited extent

 

- communicates with some sense of audience and purpose

 

- communicates evidence with some organization and clarity

 

 

- summarizes main points to some extent

 

- communicates with a clear sense of audience and purpose

 

- communicates evidence with effective organization and clarity

 

- summarizes main points to a considerable extent

 

- communicates with a strong sense of audience and purpose

 

- communicates evidence with highly effective organization and clarity

 

- summarizes and extends main points in a highly effective way

 

Appendix 3.4.4  (Continued)

 

Categories/ Criteria

Level 1
(50-59%)

Level 2
(60-69%)

Level 3
(70-79%)

Level 4
(80-100%)

Communication

Language

 

- communicates with the limited use of appropriate language

 

- communicates with some use of appropriate language

 

- communicates with considerably appropriate language

 

- communicates with highly appropriate language

Layout

- presents visual aspects with limited effectiveness

- presents visual aspects with some effectiveness

- presents visual aspects with considerable effectiveness

- presents visual aspects with a high degree of effectiveness

Application

Writing Mechanics

 

- uses writing mechanics (spelling, grammar) with limited competence

 

- uses writing mechanics (spelling, grammar) with some competence

 

- uses writing mechanics (spelling, grammar) with considerable competence

 

- uses writing mechanics (spelling, grammar) with a high degree of competence

Layout and Design

- uses software and technology to enhance design with limited effectiveness

- uses software and technology to enhance design with some effectiveness

- uses software and technology to enhance design with considerable effectiveness

- uses software and technology to enhance design with a high degree of effectiveness

Note: A student whose achievement is below Level 1 (50%) has not met the expectations for this assignment or activity.


Appendix 3.5.1

Report Presentation Checklist

 

Presentation Criteria

Achieved

Needs Work

Suggestions for Improvement

Content

 

 

 

The content is interesting and informative for the intended audience.

 

 

 

The purpose of the presentation is clearly stated.

 

 

 

Research verifies the points being outlined.

 

 

 

The information is presented in a logical order.

 

 

 

Design

 

 

 

Key words are used to present the main ideas.

 

 

 

Key points are grouped into categories.

 

 

 

No more than 2 fonts, minimum 20 pt., are used. Fonts suit intended audience.

 

 

 

Important points are highlighted (use of bold, colour, nuggets, etc).

 

 

 

A simple warm or cold colour scheme is used that suits the audience.

 

 

 

Visual effects are used to complement the message. They are sensitive to gender, race, age, and cultural issues.

 

 

 

Sounds are used effectively to enhance the message.

 

 

 

Delivery

 

 

 

The speaker is prepared and on time.

 

 

 

There is no distracting behaviour.

 

 

 

The speaker makes eye contact.

 

 

 

The speaker has all materials organized and available.

 

 

 

Presenter speaks clearly and can be heard.

 

 

 

 


Appendix 3.5.2

Presentation Rubric

 

Criteria/ Category

Level 1
(50-59%)

Level 2
(60-69%)

Level 3
(70-79%)

Level 4
(80-100%)

Knowledge/ Understanding

Content

 

 

- demonstrates limited clarity, conciseness, and accuracy

 

 

- demonstrates some clarity, conciseness, and accuracy

 

 

- demonstrates consideration clarity, conciseness, and accuracy

 

 

- demonstrates a high degree of clarity, conciseness, and accuracy

Resources

- includes limited information from outside sources

- includes some information from outside sources

- includes sufficient information from outside sources

- includes highly pertinent information from outside sources

Thinking/ Inquiry

Use of Learning Modalities

 

 

- uses audio and/or visual elements which relate to message with limited effectiveness

 

 

- uses audio and/or visual elements which relate to message with some effectiveness

 

 

- uses audio and/or visual elements which relate to message with considerable effectiveness

 

 

- uses audio and/or visual elements which relate to message with a high degree of effectiveness

Questions from Audience

- answers questions with limited clarity and appropriateness

- answers questions with some clarity and appropriateness

- answers questions with considerable clarity and appropriateness

- answers questions with a high degree of clarity and appropriateness

Communication

Design and Delivery

- communicates overall theme or message with limited consistency

- communicates overall theme or message with some consistency

- communicates overall theme or message with considerable consistency

- communicates overall theme or message with a high degree of consistency and confidence

 

- communicates with a limited sense of audience and purpose

- communicates with some sense of audience and purpose

- communicates with a considerable sense of audience and purpose

- communicates with a strong sense of audience and purpose

 

 

Appendix 3.5.2  (Continued)

 

Criteria/ Category

Level 1
(50-59%)

Level 2
(60-69%)

Level 3
(70-79%)

Level 4
(80-100%)

Application

Writing Mechanics

 

- uses writing mechanics (spelling, grammar) with limited competence

 

- uses writing mechanics (spelling, grammar) with some competence

 

- uses writing mechanics (spelling, grammar) with considerable competence

 

- uses writing mechanics (spelling, grammar) with a high degree of competence

Use of Technology/ Presentation Techniques

- uses visual elements with limited effectiveness

- uses visual elements with some effectiveness

- uses visual elements with considerable effectiveness

- uses visual elements with a high degree of effectiveness

 

- uses audio elements with limited effectiveness

- uses audio elements with some effectiveness

- uses audio elements with considerable effectiveness

- uses audio elements with a high degree of effectiveness

 

- uses appropriate technology with limited effectiveness

- uses appropriate technology with some effectiveness

- uses appropriate technology with considerable effectiveness

- uses appropriate technology with a high degree of effectiveness

Note: A student whose achievement is below Level 1 (50%) has not met the expectations for this assignment or activity.

 

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